DATA AND WEB ANALYTICS

Interested in developing your analytical skills even further? Are you ready to take the next step and open doors to new opportunities in your career?

Our brand-new Data and Web Analytics Micro-Credential by the Digital Marketing Institute is tailor-made for those who are already analytically-minded or working in a position as such and are eager to upgrade their skills for an ever-evolving digital world.

With a focus on career-ready learning delivered through a blend of essential reading, case studies from companies like Spotify, Netflix and Salesforce, and useful toolkits, this course will quickly make you familiar with the core principles and best practices in web analytics and data management.

• Cutting Edge Content
• Interactive Learning
• Performance Support and ‘Readiness’
• Quick Reads
• Toolkits and Templates
• Soft Skills
• Relevant Technical Skills

• Web Analytics Analysts
• Web Analytics Managers, Analytics Managers, Head of Analytics
• Web Developers and Web Designers
• E-Commerce Managers, Head of E-Commerce, E-Commerce Directors

Here’s what you can expect with you enrol in the DMI Data and Web Analytics – Online  micro-credential.

• 5 interactive modules
• 11 hours of self-paced learning content over 12 weeks
• Practical toolkits and templates
• Associate level certification upon successful completion of the course content and an online multiple-choice exam

• Collecting and Processing Data
• Data Cleansing
• Data Analysis and Forecasting
• Problem Solving
• Data Security
• Presentation Skills
• Visualizing and Reporting Data
• Agile Thinking