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Public Relations – Corporate Communications

    Country: Canada

    Duration: 1 Year or Less

    Program Level: College Certificate

    Country: Canada

    Duration: 1 Year or Less

    Program Level: College Certificate

Overview

Making statements that matter

Can corporate communications be considered an art form? That’s how Sheridan approaches the subject. It’s a unique approach among business communications programs, and it produces student work that stands out. The courses in this program feature hands-on, project-based assignments. You’ll be working for real-world clients, not just doing classroom exercises.

Hands-on, project-based assignments

  • Write persuasive and informative copy for internal and external publications, news releases, conference presentations, speeches and public service announcements.
  • Express yourself in a variety of public forums such as media interviews and news conferences.
  • Create websites, blogs, podcasts, video content, email blasts and other online communications.

Fast-track to employment

It takes less than a year to earn a Public Relations – Corporate Communications graduate certificate from Sheridan. You’ll build a portfolio, get real-world experience and master both practical and theoretical aspects of business communications. You’ll spend the last five weeks of the program in an onsite job placement, working with professionals.

Gain the skills you need for a strong communications career

In this program, you’ll learn to:

  • Apply the critical, analytical and strategic skills prized by employers in corporate communications and public relations.
  • Weave social media and diversity communications into all aspects of tactical delivery.
  • Earn an audience’s attention, influence attitudes and motivate behaviour.
  • Produce internal corporate communications plans and activities — the fastest-growing segment of the industry.
  • Prepare strategic plans, crisis responses, media campaigns, fundraising initiatives and other planning documents.
  • Develop strategic communication campaigns that integrate all of the above elements.

By year’s end you’ll have the skillset and the confidence to step directly into the workplace.

Sheridan Corporate Communications students win awards

Sheridan students have taken top honours in the Canadian Public Relations Society’s (Hamilton Chapter) Pinnacle Awards for excellence in Public Relations.

Requirements

  • Postsecondary 3-year advanced diploma or
  • Postsecondary 3- or 4-year degree or higher

Or

  • Postsecondary 2-year diploma* and/or
  • Demonstrated competence through educational experience and/or related work experience in the communications field.*

Applicant Selection

*Applicants who apply with a postsecondary 2-year diploma or work experience will be requested to submit a supplemental admission requirement (submission). The Office of the Registrar will update your application in the Sheridan Application Portal to let you know if a submission is required.

The submission must include:

  • Written statement of intent
  • Three writing samples (published or unpublished)
  • Resume (detailing related work and/or volunteer experience and computer skills)

The statement of intent should argue the applicant’s suitability for a profession in corporate communications and outline business/work experiences, and personal/professional goals. Students are expected to meet high copy editing standards.

An applicant assessment fee will be applied.

Domestic applicants

  • Postsecondary transcripts indicating courses completed to date must be submitted to ontariocolleges.ca at the time of application.
  • Domestic applicants with education outside of Canada must have their transcripts assessed for equivalency through ICAS or WES.
  • Private career college courses and/or credentials are not acceptable as admission requirements for Sheridan programs.

International applicants

  • Official postsecondary transcripts, indicating courses completed to date, and credential must be submitted at the time of application. In case the transcripts/certificates are not in English, note that these documents must be accompanied by a notarized, official translation into English. Translated copies must also be accompanied by a copy of the original transcript.

ENGLISH LANGUAGE PROFICIENCY:

Sheridan recognizes the following tests and considers their minimum scores for admission decisions. (Only one official result is required.) Note: For admission purposes, some programs require a higher score than the minimum scores stated below.

  • Test results must be completed within the past two years (24 months) of the first day of classes.
Test Certificate or Diploma program requirement Degree and Graduate Certificate program requirement
Sheridan’s ESL program EAP level (English for Academic Purposes) A minimum score of 70% in listening and speaking and 70% in reading and writing. General Education courses and Navigating Digital Environments (INFO) minimum required grade of 50%. A minimum score of 75% in listening and speaking and 75% in reading and writing. General Education courses and Navigating Digital Environments (INFO) minimum required grade of 50%.
Sheridan EPA test (English Proficiency Assessment) Listening Band – 4.0 Reading Combined Band – 4.0 Writing – CLB 7 Listening Band – 4.5 Reading Combined Band – 4.5 Writing – CLB 8
CAEL (Canadian Academic English Language) online or in person overall score 60 with no individual section below 50 overall score 70 with no individual section below 60
Cambridge English Test Exams (B2 First/C1 Advanced/C2 Proficiency score) overall Cambridge English Scale score 169 with no individual score below 162 overall Cambridge English Scale score 176 with no individual score below 169
Duolingo English Language Test overall score of 105 with no integrated subscore lower than 85 overall score of 115 with no integrated subscore lower than 95
IELTS Academic Level (International English Language Testing System) online or in person overall score 6.0 with no individual band below 5.5

One Skill Retake is acceptable

overall score 6.5 with no individual band below 6.0

One Skill Retake is acceptable

iTEP Academic-Plus overall score 3.7 overall score 3.9
LanguageCert Academic overall score 65 with no individual skill score below 60 overall score 70 with no individual skill score below 65
PTE Academic (Pearson Test of English) online or in person overall score 58 with no individual section below 49 overall score 60 with no individual section below 57
TOEFL iBT (Test of English as a Foreign Language) and TOEFL iBT Home Edition (DI Code: 9117) overall score 80 with no individual section below 20

MyBest scores are acceptable

overall score 88 with no individual section below 21

MyBest scores are acceptable

NOTE:

  1. Pharmacy Technician program (PPHTO) English proficiency requirements are: TOEFL iBT overall score 91 (21L, 25W, 23S, 22R); IELTS Academic Module overall score 6.5 with no individual band below 6.0. No other tests above are accepted. We do not accept completion of ESL/EAP for admission to Pharmacy.
  2. Honours Bachelor of Science – Nursing (PBNSG) English proficiency requirements are: Duolingo Overall score 115 (with no individual sub-score lower than 95); IELTS Overall Band 6.5 (with no individual band below 6.0); TOEFL iBT 88 (with no individual section below 21). Test results must be completed within the past two years (24 months) of the first day of classes. No other tests above are accepted.
  3. Teaching English as a Second Language program (PTESL) English proficiency requirements are: TOEFL iBT – Listening: 24; Reading: 24; Writing: 27; Speaking: 27; IELTS Academic Module – Listening: 7; Reading: 7; Writing: 7; Speaking: 7. No other tests above are accepted.
  4. Sheridan does not guarantee acceptance of any tests above for any third-party regulatory body.

Video

Tuition:

CAD24,063.72 Approx.

Application Fee:
$250
$0
Country

Duration

Program Level

School

Canada Information
Country

Living Costs

$11,800 - $15,750/Year

Application Fee

$100 - $200

IELTS Requirement

6.0 - 7.0

Work Opportunities

Yes; Post-Graduation Work Permit Program (up to 3 years)

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