Social Media Production – Culture-Based Creativity (P116)

    Country: Canada

    Duration: 2 Years

    Program Level: Diploma

    Country: Canada

    Duration: 2 Years

    Program Level: Diploma

Overview

Develop the technical skills and business acumen essential for social media production while exploring the broader context of social media’s influence on cultural and societal norms in the Social Media Production – Culture-Based Creativity program.

Full Description

Prepare for a wide range of potential career paths in social media, including advertising consultant, content creator, influencer, and more, with the two-year Social Media Production – Culture-Based Creativity (P116) diploma program.

Students develop the technical skills and business acumen essential for social media production while exploring the broader context of social media’s role in shaping culture and influencing societal norms. The curriculum also delves into visual literacy, semiotic techniques, and cultural trends. The program’s holistic approach aims to foster effective and ethical social media communication strategies.

Hands-on learning includes practical creation sessions to explore how social media content is generated.

Students gain a multifaceted skill set, encompassing the practical aspects of content creation, the ability to generate and interpret analytics, and a deep understanding of the cultural influences and implications inherent in social media dynamics. This comprehensive approach equips graduates to navigate the complex landscape of social media with a nuanced understanding of its technical and cultural dimensions.

Requirements

You’ll need to have access to a personal computer with the following minimum specifications:

  • Apple M3 chip with 8-core CPU, 10-core GPU, 16-core Neural Engine (or Windows-based equivalent)
  • 8GB unified memory
  • 512GB SSD storage
  • 14-inch Liquid Retina XDR display²

Applicants are selected on the basis of their academic achievement, including the required courses, and any other selection criteria outlined below.

  • Ontario Secondary School Diploma or equivalent**
  • Grade 12 English (C or U)
  • Video Introduction
  • Current Resumé
  • Social Media Campaign Portfolio*

Please note that George Brown is committed to ensuring that applicants will succeed in their program of choice and meeting the minimum requirements does not guarantee admission to the program. Applicants may be required to have grades higher than the minimum requirements stated.

Please note: For admissions purposes, some programs require a higher score than the minimum stated below.

language proficiency Testing Program Diploma/Certificate
Programs
Postgraduate Programs and Fast-track/ Bridges** GBC Degree Programs*
George Brown English for Academic (EAP) Program Level 8 Level 9 Level 9
IELTS (Academic) 6.0, minimum 5.5 in each skill band 6.5, minimum 6.0 in each skill band 6.5, minimum 6.0 in each skill band
TOEFL 80 (online) minimum 20 in each skill band 88 (online) minimum 22 in each skill band 84 (online) minimum 21 in each skill band
MELAB 80 85 85
PTE (Academic) 54, overall minimum
50 in each skill band
60, overall minimum
55 in each skill band
60, overall minimum
55 in each skill band
CAEL 60 (overall) 70 overall (writing 60) 70 overall (writing 60)
Cambridge English Exams (B2 First, C1 Advanced or C2 Proficiency) 169 or more (with no individual skill below 162) 176 or more (with no individual skill below 169) 176 or more (with no individual skill below 169)
George Brown Admissions Test (Mature applicants only) Available Available Not Available

Special Requirements

Program-level admission requirements:

  • video introduction
  • current resumé
  • social media campaign portfolio*

* Applicants should submit a minimum of one social media campaign highlighting a cross-channel production and social media calendar. The program team evaluates the video submissions by a detailed rubric focusing on the following key criteria: creativity, technical ability, and attention to detail to select appropriate entrants to the program.

Video

Tuition:

CAD44,376.00 Approx.

Application Fee:
$250
$0
Country

Duration

Program Level

School

Canada Information
Country

Living Costs

$11,800 - $15,750/Year

Application Fee

$100 - $200

IELTS Requirement

6.0 - 7.0

Work Opportunities

Yes; Post-Graduation Work Permit Program (up to 3 years)

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